Looking for a Home or Business Loan?
Get Expert Lending Advice Tailored to High-Income Client
Secure the right loan for your goals, whether you're buying a home, growing your property portfolio, or funding your business.
Platform Financial simplifies complex lending with personalised support and access to 40+ premium lenders.
Find the Loan Option That Fits Your Goals
Answer a few simple questions to help us understand what you’re looking for.
Meet Ben McDonald
Founder, Platform Financial
Ben McDonald brings years of experience helping high-net-worth clients secure smarter finance outcomes.
From executive salaries to complex trust and SMSF structures, Ben combines deep market knowledge with clear advice, trusted by professionals, investors, and business owners across Australia.
“We don’t sell loans. We deliver clarity, control, and long-term outcomes for high-income clients.”
Why High-Income Clients Choose Platform Financial
Platform Financial is built around the specific needs of higher-net-worth Australians.
Strategic borrowing advice tailored to long-term financial goals
Direct access to 40+ lenders and premium finance solutions
Support with complex applications, including SMSFs and trusts
Dedicated service from enquiry to settlement
How We Help
We offer tailored solutions for:
Home Loans for Professionals & High-Income Earners
Investment Property Loans with Tax-Efficient Structuring
SMSF Lending for Property Acquisition
Business Finance & Commercial Loans
Equipment & Asset Finance for Expansion
Private Lending Options for Complex Scenarios
Our Loan Expertise
Home Loans & Personal Lending
Buying a Home
Building a New Home
Investing in Property
First Home Buyers
Refinancing Your Loan
Invoice Finance / Accounts Receivable
Business & Commercial Finance
Self-Managed Super Fund Loans (SMSF)
Invoice Finance / Accounts Receivable
Asset & Equipment
Finance
Business Term Loans
Working Capital Loans
Working Capital Loans
How It Works
We make your lending journey seamless and strategic:
Start the Conversation
Tell us about your needs and goals.
We compare the Right Lenders
Shortlist top-tier options based on your profile.
We Handle Everything
From paperwork to follow-up, we do the heavy lifting.
You Get Approved
Fast approvals, smooth settlements.
What Clients Say
“Ben helped us secure a complex SMSF loan that three other brokers couldn’t handle. Completely professional.”
Olivia R.
Melbourne
“I needed fast funding for commercial expansion. Platform delivered within 10 days. Highly recommend.”
Marcus T.
Sydney
“They understood my structure, trusts, and goals better than anyone. True experts.”
Sarah L.
Brisbane
Frequently Asked Questions
Do you work with high-income earners only?
Yes, our service is designed for clients with advanced or complex lending needs.
Can you help with business and SMSF loans?
Absolutely. We’re specialists in structuring business and SMSF finance.
How do you charge?
In most cases, our services are paid by the lender once your loan is settled.
Do you serve clients outside major cities?
Yes, we work Australia-wide, offering remote and in-person consultations.
Ready to Explore Your Lending Options?
Whether it's your dream home, investment strategy, or business expansion, we’ll help you get the right loan with clarity and confidence.
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